Jewelry Blog

Beginners Guide: Best Jewellry Stores

Write By: Valentin Rosca on


There perhaps two reasons as to why you are here: you either want to shop for the best of the best and take your pick from the best jewellery stores out there or you want to dive into fashion and there are brand names that you must inform yourself about. Make no mistake, the world of fashion can be quite ruthless when it comes to, well… everything, jewels included. If you watched The Devil Wears Prada you might relate to the “can you spell Gabbana?” moment. This is why we made a list of the absolute best jewelry shops that you must know. We will attempt to present each shop as best as possible so that, when you finish reading this guide, you will be initiated in the shops’ history and some of the jewels that we personally found to be truly inspiring and worth your investments. So, without further delay, let us take a ride into the world of the most exquisite jewelry stores.



Girl with-jeans-sits-on-the-treeLouis-Francois Cartier was a very famous businessman and watchmaker who founded the company with the same name back in 1847. Located in Paris, France, Cartier is one of the most prestigious stores in the world, priding itself with some of the best watch designs in the world. The brand was sold to the Swiss Richemont SA conglomerate back in the 1970s. Its original location in Paris has remained the same: Reu de la Paix. The most attractive collections that you can find today are the Étourdissant Cartier (two distinct necklaces: Daylight and Evening Shadows), Panthère de Cartier (a full collection which contains rings, necklaces, bracelets, earrings and brooches) and Trinity de Cartier (which feature exceptional ring and earring designs). If you are not shopping on a budget, you might want to not check these fantastic jewels for too long. They can cause addiction and the urge to use credit cards without any incentive. Don’t say we didn’t warn you. Also, it would be a mistake visit one of the greatest watch shops in the world without giving their watches a go, wouldn’t it? The Novelty 2016 collection features two very impressive pieces: the Rotonde de Cartier Earth and Moon Watch and the Mechanical legends Crash Skeleton Watch. While the former is a classical men’s watch with a round mechanical design, the latter is an interesting development perhaps based on Dali’s “The Persistence of Memory”. The Crash Skeleton looks as though it were left to melt after having been assembled. Nonetheless, it looks fantastic and we have already met some people who were more than glad to adorn themselves with this beauty.  



Tiffany & Co.

Girl-with-beautiful-hair There are a few names which literally cannot skip a “best jewellry stores” or a “best jewel shops” guide. Tiffany & Co. is one of these names. You really need to know about Tiffany & Co., more commonly known as Tiffany or Tiffany’s. This luxury jewelry retailer has its main headquarters in New York. Ever since 1940, one could always find this prestigious shop at the corner of 5th Avenue and it also made a huge impact in famous movies such as Sweet Home Alabama and, obviously, Breakfast at Tiffany’s. It has seen its fair share of sales in resales: it was first sold to Avon Products back in 1978, then investors got their hands on it in 1984 only to be made public somewhere in 1987. The expansion that Tiffany has seen over the years is huge, starting from New York and now available even in Kuala Lumpur. When you think Tiffany’s, you automatically think diamonds. It’s a given. Even the site boasts on “World-famous designs with a distinctive point of view.” Some of their cutest designs are featured in the Take a Bow and Tiffany Keys collections. The former has a huge variety of jewels one can play with: earrings, bracelets, rings and necklaces, all featuring a cute little bow tie crafted from the main piece and adorned with diamonds. The latter collection focuses in necklaces specifically: they can be found mostly within the 16-18 inch length, silver, gold and platinum designs with any shape that you desire. The freedom of thought behind this collection is also fascinating, mostly because you can attribute any significance you desire to the key of your dreams.  



General Knowledge Shops

Girl-is-near-palm-treesYou know about Cartier and Tiffany’s now these are true essentials, but knowing these two alone will not get you very far. Luckily, we got you covered. The following list should be more than enough to initiate you in your journey. Chopard is another Swiss watch company that also specializes in jewels. Louise-Ulysse Chopard began his business in 1860, but did not start producing watch parts. Instead, he would purchase these parts from other people and assemble them into the finished product. It wasn’t only until the 1970s that Chopard added women’s jewelry to their collection. The first products that made impact were the Happy Diamonds. Damiani, or better known as The Damiani Group, is a large corporate group tasked with delivering some of the most exquisite jewels in the world. They are also quite known for their approach towards luxury watches. It was founded in 1924, but it became quite popular in 2001 when they started selling their products in the US.


What is interesting about this brand is that it had a quarrel with Brad Pitt a few years back. Pitt sued Damiani after the group began producing a line of rings that used the same design used at Pitt’s wedding. He did not approve of Damiani using his name to promote the products, so he sued the firm. Things turned out nicely once he and his then-wife Jennifer Aniston received some special designs for themselves alone. Harry Winston is yet another respectable name. He is an American who is very famous for his extraordinary production of Swiss watches. He is the subsidiary of the famous Swatch Group and is selling his grand pieces in more than 20 cities across the world. Have you ever heard of the Diavik diamond mine located in Canada?  Harry Winston owns 40% of it. That’s pretty much how much power this company has. There was also a conducted study back 2008 which concluded that the majority of people who are wearing high-end jewelry regard harry Winston as their number one pick. Piaget is a true demonstration of success and perseverance. This high end luxury watchmaker, which also added jewelry to its collection, was first started by Georges Piaget back in 1874. Everything started in a small Swiss village and we can look upon it today and see a super powerful brand known throughout the world for the exquisite pieces that it is selling. The two greatest accessories that have stood out the most in Piaget history were the 1957 Calibre 9P (only 2 millimeters in thick) and the 1960 Calibre 12P(which is known even to this day as the thinnest automatic watch to have ever been made). Piaget upped its game very well in 1959, when they opened their first shop in Geneva. And the rest is hostory. Looking back, you understand how great a brand is if it started two centuries ago in a small village and now it’s being sold worldwide for unimaginable prices.


Girl-with-black hat-sits-in-front-of-the-tree The last amongst the best jewellery stores that you should know is Leviev Jewelry. This one is very, very new. The business started in 2006 and is owned by Lev Leviev, a very well-known Israeli businessman. Everything started in London and expanded throughout the world all of a sudden. No doubt the result of great passion and powerful investments, Leviev Jewelry has become a very popular brand in a time in which competition was very strong and hope for success was scarce. After all, with names like Cartier, Chopard or Tiffany & Co. around, who would be brave enough (or even made enough, as some believe) to actually start a business in jewelry. Well, it looks like a dream well dreamt and executed can become reality, doesn’t it? Such is the result of Leviev Jewelry. DO check their shops when you have the occasion. It is totally worth your time. Knowing all these shops should be more than enough to get you started in your jewel journey, but let’s make our usual quick summary to put everything in order, shall we? We have gathered all the important names you need in this guide so you can both gain the knowledge and shop from the best stores. If you want to make a good impression on your friends who work in the fashion industry, it is paramount that Tiffany& Co., Cartier, Chopard, Harry Winston, Damiani, Piaget and Leviev Jewelry need to become a normal part of your vocabulary. As a pro tip, you can also add Graff Diamonds, Signet Jewelers and Chow Tai Fook. These are also pretty important since there are still people who claim they are jewel experts but know nothing about these great shops. This was the easy part. If you want to get into the “little details”, research is your best friend.


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